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Course Curriculum
01 Introduction
🎥 Welcome to Public Relations Pro
02 Module 1 - PR 101
🎥 PR 101 Intro
🎥 Outcomes
🎥 Lesson 1: Your Ideal Customer
🎥 Lesson 2: What does the media want?
🎥 Lesson 3: How to come up with a media angle
🎥 Lesson 4: SourceBottle
🎥 Lesson 5: Batching your content
🎥 Lesson 6: 7 top PR Strategies
🎥 Lesson 7: My top PR Tools
🎥 Lesson 8: How to come up with your media angle
📜 Bonus - 50 Awards for your business to enter
📜 Bonus - How To Become A Leading Influencer In Your Marketplace Cheat Sheet
📜 Bonus - Public Relations Plan Template
03 Module 2 - Media Release Workshop
🎥 Media Release Workshop
📜 Bonus - 10 Media Release Templates
04 Module 3 - How to pitch to the media and write your bio
🎥 Lesson 1: Pitch your story
🎥 Lesson 2: Personalise your pitch
🎥 Lesson 3: What to pitch
🎥 Lesson 4: What you need to pitch
🎥 Lesson 5: How to grab the media's attention
🎥 Lesson 6: Pitch examples
🎥 Lesson 7: Media photo checklist
🎥 Lesson 8: How to follow up after you make your pitch
🎥 Lesson 9: How to pitch to be a guest poster
🎥 Lesson 10: - Your Elevator Pitch
🎥 Lesson 11: - Your Bio
📜 BONUS - Media Pitch Guide
📜 BONUS - Pitch Template
